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"The acceptable international standard in this respect is that of non-discrimination. If political advertising is allowed, private media should charge the same rates to all parties and candidates without any discrimination. Some jurisdictions ban political advertising altogether; in other jurisdictions such a ban has been interpreted as an unjustified breach of the right of free speech and expression. Nevertheless, paid political advertising should always be identified as such and should not be disguised as news or editorial coverage."
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International IDEA: International Electoral Standards: Guidelines for Reviewing the Legal Framework of Elections, p. 61

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International Electoral Standards: Guidelines for Reviewing the Legal Framework of Elections

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