Free Airtime and Paid Advertising
- Limits on advertising spending (as political speech) were instituted only in the interests of promoting equality between candidates or parties
- Free airtime for candidates and parties was granted during peak viewing or listening hours
- Free airtime was distributed equally (amount of space and also the timing and location of the media space)
- Paid advertising on public media was identified as such, and the costs and conditions involved were reasonable and equally applied to all candidates and parties
- Free broadcasts should be aired during peak viewing and listening periods.
- If offered, free airtime should be distributed equally.
- If private media accepts paid advertising, the costs and conditions for advertising should be equally applied to all candidates.
- Spending on advertising can be limited to ensure equality of opportunity.
- Equality refers not only to the amount of space provided but to the timing and location of such space.
- Paid advertising in the public media should be identified as such, and the costs and conditions involved should be reasonable and equally applied to all candidates and parties.